What they were using though, was Google Analytics. The sisters weren’t even using Pinterest at the beginning of their business. Since that time, the cookbooks have kept coming, and at the time of this recording they are about to release their 6th cookbook! Jumping into Pinterest Within 6 months, the sisters were working on their first cookbook.

When their mom and sister Stephanie attended a blogging conference, they just happened to sit at a table with a book publisher who told them that their type of business was exactly what his company was looking for. From that first 15 cents they made, to employing all of the sisters, their parents, and even some of the husbands, the sisters have had a ball growing their business and working together. From Blog to BusinessĪfter about 6 months, the girls knew that their little family communication tool was well on its way to becoming a real business. It had become a place where folks were coming for recipes and crafts, and these folks were pinning the sisters’ content on a regular basis. No plan, no strategy for growth.Īs things continued to grow and their following got bigger and bigger, they realized that their blog was no longer just a way for them to keep up with each other. Their strategy at the time was for each sister to take a day of the week and pin on that day.

But as the blog grew, and they began to have people besides each other and their mom viewing the site, they knew they needed to be consistent with pinning. Lauren and her 5 sisters (that’s right, 5 sisters!), began Six Sisters in 2011 to keep up with each other as they were beginning to start their own families and move away from home. It’s pinning recipes and pictures of food!” If so, I hope you’ll listen to today’s conversation with Lauren, of Six Sisters Stuff, where we discuss all things Pinterest marketing for food bloggers. If I said that having a Pinterest strategy was a must for food bloggers, would you say, “Yep. As you may have heard, food is bigger than ever on Pinterest.

Pinterest foods